THIS IS HOW WE HELPED
BigWilly (Schedule 1 Creator)

THIS IS HOW WE HELPED
BigWilly (Schedule 1 Creator)

BigWilly is a YouTube creator focused on deep-diving into games like Schedule 1. He combines datamining with humor and storytelling to create highly engaging content for his niche audience.
Challenge
While his videos were strong in content and engagement, the thumbnails weren’t grabbing enough attention to reflect that value. He needed a bold, scroll-stopping design that matched the energy and curiosity of his topics.
Solution
We delivered a custom thumbnail built from scratch around a provocative question. We leaned into bold contrast, meme-inspired formatting, and clean text hierarchy, designed specifically to maximize click-through rate and fit seamlessly with his channel’s vibe.
What We Did
Custom-designed high-performing thumbnail
2 alternate A/B test variants
Visual hook + title refinement
Fast 24h delivery for relevancy and timing
Results
✅ 150K+ views in under 24 hours
✅ Immediate CTR spike
✅ Viewer comments directly referencing the thumbnail
✅ Increased channel momentum from follow-up content
Challenge
While his videos were strong in content and engagement, the thumbnails weren’t grabbing enough attention to reflect that value. He needed a bold, scroll-stopping design that matched the energy and curiosity of his topics.
Solution
We delivered a custom thumbnail built from scratch around a provocative question. We leaned into bold contrast, meme-inspired formatting, and clean text hierarchy, designed specifically to maximize click-through rate and fit seamlessly with his channel’s vibe.
What We Did
Custom-designed high-performing thumbnail
2 alternate A/B test variants
Visual hook + title refinement
Fast 24h delivery for relevancy and timing
Results
✅ 150K+ views in under 24 hours
✅ Immediate CTR spike
✅ Viewer comments directly referencing the thumbnail
✅ Increased channel momentum from follow-up content
BigWilly is a YouTube creator focused on deep-diving into games like Schedule 1. He combines datamining with humor and storytelling to create highly engaging content for his niche audience.
Challenge
While his videos were strong in content and engagement, the thumbnails weren’t grabbing enough attention to reflect that value. He needed a bold, scroll-stopping design that matched the energy and curiosity of his topics.
Solution
We delivered a custom thumbnail built from scratch around a provocative question. We leaned into bold contrast, meme-inspired formatting, and clean text hierarchy, designed specifically to maximize click-through rate and fit seamlessly with his channel’s vibe.
What We Did
Custom-designed high-performing thumbnail
2 alternate A/B test variants
Visual hook + title refinement
Fast 24h delivery for relevancy and timing
Results
✅ 150K+ views in under 24 hours
✅ Immediate CTR spike
✅ Viewer comments directly referencing the thumbnail
✅ Increased channel momentum from follow-up content
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Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations